Affiliate Summit 2008 East Sessions
Session Grid
| Time | Session Name | Track | Location | Attending? |
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12:00 AM
Ends: 6:00 PM
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Affiliate Meet Market
Affiliate Summit kicks off with an extended session of structured, face to face networking. Merchants will have tables set to meet with affiliates to discuss their affiliate pro... » Add your review |
TBA | Log in | |
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6:00 PM
Ends: 12:00 AM
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Networking Event
TBA » Add your review |
TBA | TBA | Log in |
| Time | Session Name | Track | Location | Attending? |
|---|---|---|---|---|
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9:45 AM
Ends: 10:00 AM
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Opening Remarks
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General Session Room | Log in | |
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10:00 AM
Ends: 11:00 AM
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Keynote Address
Keynote address from Jason McCabe Calacanis, the founder and CEO of Mahalo.com, a human-powered search engine focused on the top English-language search terms, including vertica... » Add your review |
General Session Room | Log in | |
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11:30 AM
Ends: 12:30 PM
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Video Innovation in Affiliate Marketing
Websites without video will go the way of the dinosaur. More video content means a wider long-tail. There is a wealth of opportunity for affiliate marketers to use video in inno... » Add your review |
1A | Classroom A - Palma Room | Log in |
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11:30 AM
Ends: 12:30 PM
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Domaining and Address-Bar Driven Traffic
Did you know that Direct Navigation traffic converts twice as much as search traffic? Learn about this growing practice among consumers and how domains can drive more qualified ... » Add your review |
1B | Classroom B - Amazon C-F Rooms | Log in |
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11:30 AM
Ends: 12:30 PM
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Affiliate PPC: Brand Enhancement or Bid Escalation
There is no easy answer to the dilemma of what level of PPC search to allow affiliates to engage in. Do affiliates enhance brands or simply drive up CPC's and violate T&C's? » Add your review |
1C | Classroom C - Tropical A-D Rooms | Log in |
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11:30 AM
Ends: 12:30 PM
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Challenging Lead Brands - ROI Case Study
TaxBrain's VP of Marketing and the brains behind the brand's affiliate marketing and guerilla campaigns provide a detail rich case study on how the company grew revenue by 500%. » Add your review |
1D | Classroom D - Tropical E-H Rooms | Log in |
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2:00 PM
Ends: 3:00 PM
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How to Futureproof Your SEO Efforts
This session will help people develop strategies that will work for the long haul, so they can avoid some of the ups and downs of SEO. » Add your review |
2A | Classroom A - Palma Room | Log in |
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2:00 PM
Ends: 3:00 PM
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Developing the Right Merchant Mindset
Affiliate programs don't run well on auto pilot. Many merchants start down the road of affiliate marketing because they heard or read somewhere how profitable it could be. » Add your review |
2B | Classroom B - Amazon C-F Rooms | Log in |
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2:00 PM
Ends: 3:00 PM
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Managing Legal Risks in Affiliate Marketing
Provide updates on CAN-SPAM, keyword search liability and the recent FTC affiliate marketing rules to identify how audience members can ensure that their campaigns produce resul... » Add your review |
2C | Classroom C - Tropical A-D Rooms | Log in |
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2:00 PM
Ends: 3:00 PM
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Managing Your Affiliate Manager
To get the best returns for your affiliate efforts you need to manage your affiliate managers. Learn how to get better service, higher commissions, and communication with mercha... » Add your review |
2D | Classroom D - Tropical E-H Rooms | Log in |
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3:00 PM
Ends: 6:00 PM
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Moniker's Live Domain Auctions
Moniker and Affiliate Summit bring you a very special event with the addition of Moniker's successful Live Domain Auctions to the program offering. Now you can get the premier w... » Add your review |
TBA | Log in | |
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3:00 PM
Ends: 5:00 PM
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Explore the Exhibit Hall and Open Networking
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Exhibit Hall | Log in | |
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5:00 PM
Ends: 6:30 PM
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Affiliate Summit Pinnacle Awards Gala
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TBA | Log in |
| Time | Session Name | Track | Location | Attending? |
|---|---|---|---|---|
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10:00 AM
Ends: 11:30 AM
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Ask the Experts
Ask the Experts will be an opportunity for merchants, networks and affiliates to ask questions about various specialties and issues. Hand picked experts will handle topics i... » Add your review |
General Session Room | Log in | |
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11:30 AM
Ends: 12:30 PM
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Getting Editorial Coverage: The Inside Scoop
A panel of journalists, bloggers and media professionals will detail specific, proven strategies for working with the press and will focus on how to interact with the media to m... » Add your review |
3A | Classroom A - Palma Room | Log in |
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11:30 AM
Ends: 12:30 PM
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Super Affiliate Strategies that Work
This panel will draw on the expertise of three proven and well-known super affiliates and provide concrete strategies and case studies for how to become a successful affiliate m... » Add your review |
3B | Classroom B - Amazon C-F Rooms | Log in |
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11:30 AM
Ends: 12:30 PM
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The State of the Affiliate Mobile Sector
Join leaders of the mobile affiliate community for a discussion on the sector to date and the future opportunities. » Add your review |
3C | Classroom C - Tropical A-D Rooms | Log in |
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11:30 AM
Ends: 12:30 PM
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Compliance Best Practices Present and Future
This joint presentation defines the 10 guidelines of CAN-SPAM with specific insight into common errors made, cases of non-compliance and how compliance is often synonymous with ... » Add your review |
3D | Classroom D - Tropical E-H Rooms | Log in |
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3:00 PM
Ends: 4:00 PM
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ABestWeb: Loved or Hated, but Never Ignored
ABestWeb, the largest affiliate marketing forum, has legions of raging fans and detractors. Join owner Haiko de Poel and moderators from ABW for an open discussion on hot button... » Add your review |
4A | Classroom A - Palma Room | Log in |
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3:00 PM
Ends: 4:00 PM
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Social Media Strategies in Affiliate Marketing
With almost 50% of Internet users now creating and sharing their own content, this new medium is changing how markets operate and how companies communicate with consumers. » Add your review |
4B | Classroom B - Amazon C-F Rooms | Log in |
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3:00 PM
Ends: 4:00 PM
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eBay Affiliate Program Case Study
From rich desktop applications to Web 2.0, eBay's affiliates are on the cutting edge of online marketing. Lily Shen will share metrics and examples that have taken affiliates to... » Add your review |
4C | Classroom C - Tropical A-D Rooms | Log in |
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3:00 PM
Ends: 4:00 PM
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Asymmetric Warfare: Battling Fraudulent Affiliates
A few bad apples can seriously undermine an otherwise successful affiliate program. Stop playing Whack a Mole. Advanced, hands-on techniques to combat these rogues en masse will... » Add your review |
4D | Classroom D - Tropical E-H Rooms | Log in |
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4:30 PM
Ends: 5:30 PM
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Closing Keynote
Closing Remarks » Add your review |
General Session Room | Log in | |
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5:30 PM
Ends: 6:30 PM
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The Great Affiliate Road Rally
The closing section will be a mixture of a cocktail party for all attendees and a competition to race remote control cars through a course - the winner gets a free booth for Aff... » Add your review |
General Session Room | Log in |
